Nike, AIRMAX BIG HEAD
Nineties gaming culture was all about collecting coins, dodging enemies, and unlocking new cheat codes. Nike Virtual Studios channeled that mindset and reengineered the iconic Air Max 1 to highlight the details, colors and feelings of that era. Introducing 'Big Head Origins’, and 'Big Head Mode’, our latest tribute to retro gaming aesthetics and the digital worlds of the Nineties.
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Press: Coming soon
Client: Nike
Role: Creative Director
Team: Team Rolfes, Koji Yamamoto, Isaiah Andrew,
Bre Maris, Logan Moy
“Concept sketches & character capture”
